Classic Funk Custom Jewelry Design
Classic Funk, high fashion beaded jewelry designs by Amanda Waxman, was one of those great projects that I was a part of from the very beginning. A company that was just starting out, I was intimately involved in all aspects of branding and marketing, creating print pieces to go along with a Flash-based site, for which all the photography and photo editing was done by me.
A companion Blogger blog was created to facilitate marketing the brand across the web through conversations with other designers, participation in forums, features in upcoming artist spotlights, and a small amount of display advertising.